"We bought at natural mattress about 4 months ago.  My wife had significant allergies, and would wake up just about every morning with sniffles and sometimes even worse.  We got new beddings, ran a room HEPA filter, but nothing seemed to work.  After upgrading to our new latex mattress we have noticed a marked improvement – my wife no longer wakes up with allergies.  Simple as that.  In addition, we are extremely satisfied with the mattress comfort.  I would highly recommend this upgrade for anyone suffering from allergies, and for those of us who just crave a good nights sleep."          Matt G.

"Super comfortable.  Bought Organic latex mattress.  I have been sleeping great for a month.  It is expensive but worth the money. Great customer service.  Steve is very helpful and does not rush you."       Paula C.

"These mattresses are so beautifully made and so comfortable that as soon as you lie down on one you know you want it. Steve and Will Shore have created an oasis of natural sleeping choices in a spacious store in San Rafael unlike any other organic mattress store in California.  Steve had worked in the conventional mattress business for 30 years, but when it came time for his own new bed, he opted to create a prototype of the Eco-Cloud which proved so superior he decided to go into business to manufacture and sell them. His dream of a great night's sleep can now be yours, too.  The selection is fantastic and the authenticity of the effort shines through in the quality and finish of all his products. It's an added bonus that the Shore Family is a delight to deal with, because if they weren't I would still have wanted one of their mattresses anyway! You will have a great buying experience here and you'll end up enjoying deep restful sleep."           Amy M.

" I'm so happy I found out about this place.  We've had several months of complete bliss with the eco-cloud mattress from the Natural Mattress Store.  I think its the "clarity" model we purchased.  We had visited European Sleepworks and although I liked their mattresses I read many horror stories with their service dept.  I noticed after we'd been in the shop for a while, the sales person really lost interest in us.   I can't say enough good stuff about the service I got from the Natural Mattress Store from Steve and his son (who delivered the mattress. Its a family business and I like that. Go to the website and read Steve's story. He invented the eco-cloud mattress after working in the commercial mattress industry for many years. Prior to visiting their store, I was in mattress hell, waking up every morning feeling worse than I did when I went to bed. Now bed is the most wonderful place in the world.  I also recommend their millet pillow. Its expensive but very well worth it.  I'm a side sleeper and you can mold these pillow to just the right height for your neck and there's a really nice quality layer of wool and silky cotton on top. Having a good sleep situation truly changes one's life for the better."   LeAndra M.

"Steve is a no frills salesman.  He won't try to sell you a mattress like a used car salesman and the sales people at ghetto Sleep Train. He'll give you the facts and that's it.  That being said, he'll sell you a great mattress.  We opted for the Keetsa and though on principle we wanted to go with "all natural", we couldn't deny that the Keetsa just felt better (it's almost all natural minus the polyurethane memory foam).  I am sooo happy giving this local store our business. And to think we almost spent  2,200 (more than our Keetsa) on a piece of crap from Sleep Train....so happy with our purchase and the service we received."       Tom S.

"If I may say (and I think I will), The Natural Mattress Store provides the best of the best in the world of mattresses.  They not only have an outstanding organic mattress product, but they carry the Keetsa line as well. I work for the Keetsa company and I handle orders with Steven and Will often.  They are great down to earth people who are a pleasure to do business with.  With that being said their down-to-earth personality, as well as, their stellar attitudes really shows in their product line.  Keep up the great work guys!"       Jamie D.

"It's true! What Joe said! I also got myself a fabulous organic orthopedic pillow & a little travel organic baby (millet-filled) pillow. How cool is it we can shop local, organic, & USA-made all under one roof? This business is also family-owned. I'm a fan! You can park on Fourth OR behind the business in the lot next to Rafter's Grille back lot."      Joe M.

"A great selection organic mattresses and friendly helpful service. Excellent quality products free of off-gassing chem smells.  These mattresses don't stink! I am very pleased to have an bed made with organic materials and petroleum free foam. Not only do I sleep easier knowing I am supporting sustainable agriculture,  It's also the most comfortable bed I have ever slept in!"       Jamie D.